Krug & Co.

Special Conditions

Version as of 29 September 2026

INTRODUCTION

These Terms apply to sales of champagnes, products and/or accessory services (hereinafter collectively referred to as the "Products"), concluded remotely via members of the KRUG team and intended for private consumers selected by them as KRUG enthusiasts or sponsored by a representative of Maison KRUG under the "Krug & Co." program (hereinafter "Krug & Co."), carried out with the company MHCS (a public limited company (SA) with a share capital of €433,193,789, registered office located at 9 avenue de Champagne, 51200 ÉPERNAY, registered with the Reims Trade and Companies Register under number 509 553 459, Tel. +33(0) 3 26 51 20 00, FR007371_05PFK9): they supplement the general terms and conditions of sale of MHCS.

You may purchase Products under Krug & Co. solely for your strictly personal and private use, as a consumer (within the meaning of the introductory article of the French Consumer Code (Code de la consommation). You undertake not to use the Products obtained via the Program as part of a professional or commercial resale activity, in particular, not to resell them in a habitual or organized manner, nor to incorporate them into an offer of sale or service to third parties. This clause does not prevent the occasional resale of Products in the course of everyday life, nor their transfer free of charge.

ACCOUNT AND BENEFITS OF KRUG & CO.

Membership in Krug & Co. is reserved exclusively for private individuals who are consumers selected in particular on the basis of their previous interactions with the Krug brand (such as, for example, participation in an experience at the Maison de Famille Krug in Reims; participation in Krug events in France and/or abroad such as workshops, masterclasses, dinners, etc.); upon referral by another member of Krug & Co. with validation by Krug's team; or upon sponsorship by a representative of Maison Krug, and who are contacted by email by the Krug teams in order to individually confirm their wish to benefit from the offers and become members of Krug & Co.

We will ensure that the information we hold at the initiation of Krug & Co. derived from previous interactions with Maison Krug is correct, up to date, and complete in order to fulfill your order.

Your account as a Krug & Co. member is strictly personal. It may not be assigned or shared with a third party. You must inform us of any changes to your information for updating by contacting our teams. Contact us immediately if you know or suspect that someone other than you is using your account.

In the event of a breach or attempted abusive use of Krug & Co., or suspicion of fraud, we reserve the right to suspend or cancel your account and/or your access to Krug & Co., without prior notice and without our liability being incurred in this respect.
If you no longer wish to, or are no longer able to benefit from Krug & Co., your account will be immediately deleted, and any pending order will be cancelled, without this granting any right to compensation or recourse on your part.

If you decide to no longer benefit from Krug & Co., the personal data relating to your participation in Krug & Co. will be deleted within fifteen (15) days following your request.

During this fifteen (15) day period, you may, where applicable, request to reactivate your participation in Krug & Co. and recover the information associated with your account. After this period, the data relating to Krug & Co. will be permanently deleted, subject to the aforementioned exceptions.

The termination of your participation in Krug & Co. will not affect other processing of your personal data that may be carried out by Krug, Moët Hennessy, or their affiliated companies, in particular when your data is processed within the context of another relationship, another service, or another program to which you have subscribed.

Krug & Co. Members may, subject to the conditions applicable to each offer, experience, or service, benefit from access to product purchase offers, free or paid-for experiences, and various services offered by Maison Krug.

The availability of Krug & Co. benefits, offers, experiences, and services may vary depending on the Member's country or territory of residence, the location where the benefit in question is provided, applicable local regulations, as well as the operational and logistical constraints of Maison Krug. Consequently, participation in Krug & Co. does not entail a right to access identical benefits in all countries or territories.

Certain benefits, offers, experiences, invitations, allocations, or services may be reserved to all or some Members. Maison Krug has sole discretion over the eligibility conditions for these benefits and reserves the right to determine, modify, suspend, or eliminate the criteria for accessing them.

Unless otherwise indicated, the offers, products, experiences, and services proposed under Krug & Co. may also be accessible outside of Krug & Co., in particular through distributors, retailers, partners, or other sales channels authorized by Maison Krug.

Eligibility for certain benefits may be determined in particular based on the Member's country or territory of residence, their purchase history when known to Maison Krug, their participation in experiences or events, their use of the services offered within the framework of Krug & Co., their interaction with Krug & Co. communications, their seniority within Krug & Co., operational constraints, logistical considerations, or any other legitimate criterion related to the administration of Krug & Co.

Membership in Krug & Co. does not guarantee access to all benefits, offers, experiences, or services proposed within the framework of Krug & Co. Certain benefits may be offered in limited quantities, for a specified duration, or to selected Members exclusively,  in accordance with the criteria defined by Maison Krug.

CONDITIONS

These Terms, the MHCS General Terms and Conditions of Sale, and any other document to which they expressly refer constitute the entire agreement between us relating to any Contract concerning the products.

They supersede any prior agreement, convention, or arrangement, whether oral or written. These Terms and any Contract concerning the products are not intended to confer rights upon any party other than you and us.

Placing an order within the framework of Krug & Co. implies acceptance of these Terms.

MODIFICATION OF THE TERMS

We reserve the right to modify these Terms.

In such an event, the new version of the Terms will be communicated to you prior to its effective date, it being specified that the general terms and conditions of sale applicable to the order are those that you accepted at the time the order was placed.

Certain provisions contained in these Terms relating to the products may be replaced or supplemented by additional terms or notices that will be brought to your attention when they apply to you.

CONTACT

For any information, complaint, or question relating to these Terms, or more generally to the conditions of sale or our products, you may contact us:

-    By email, at: members@krug.com
-    By phone (cost of a call to a landline number), at +33 (0)3 26 84 44 20, from Monday to Friday, 9:00 a.m. to 6:00 p.m.

You will be contacted within 2 business days of receipt of your request and informed of the average time required to process it based on its nature and/or complexity.

AGE RESTRICTIONS

You must be at least eighteen (18) years old to place an order. You will be asked to confirm your age when placing your first order, and we kindly ask you to ensure that any person collecting your order on your behalf, where applicable, is also of legal age. We reserve the right to cancel any order or refuse to deliver your order if you or the person designated to receive it are under 18 years old.

PRODUCT TERMS

Product terms ("Product Terms") apply to any order for products and related services (such as personalization or gift packaging) placed and realized in connection with Krug & Co.

In the event of a conflict between these Product Terms and any additional condition or notice ("Additional Product Terms"), the Additional Product Terms shall prevail.

You expressly waive the benefit of Article 1587 of the French Civil Code (Code civil).

ORDER PLACEMENT

Ordering products
To place an order for products, we invite you to contact our teams by email at members@krug.com.
Once your order has been entered by our teams, you will receive an email at the address registered in your customer account (the email address at which you received information about the Program and the sale) allowing you to verify its details and correct any errors before definitively confirming your product order and proceeding with payment via the MH Pay payment link also included in this email. Once payment has been made via the link, we will send you an email confirming the details of your order and acknowledging receipt thereof, as well as outlining the possibility of exercising your right of withdrawal in accordance with the terms set out in the "RIGHT OF WITHDRAWAL" section.
Full payment must be made when you place your order.

Product availability
If we are unable to provide a product you have ordered, we will contact you by email to inform you of the cancellation of your order and will refund the total amount you paid as soon as possible within 14 days.
If we are unable to ship all the products in your order at the same time, we will contact you and give you the option to cancel your order.

Quotas and other limitations
Product orders are subject to a purchase limit set per member (hereinafter the "Quotas").
The Quotas are indicated in the communication relating to the sale. They must be strictly complied with and must not be circumvented in any way whatsoever.

Limitation and order refusal
Purchases of products are exclusively reserved for strictly personal and private use (which may include their use as gifts) unrelated to any commercial activity or professional or commercial resale purposes. We reserve the right to refuse any order in any of the following cases:
-    In the event of exceeding the applicable Quota;
-    If, upon verification, it appears that the member does not meet or no longer meets the conditions for access to Krug & Co.;
-    In the event of non-compliance with these Terms or the General Terms and Conditions of Sale (in particular in the event of acting in bad faith, suspicion of orders implying a commercial nature, fraud or attempted fraud) or in view of suspicious, disrespectful, or unlawful behavior.

We also reserve the right to refuse, suspend, and/or cancel the execution of any order and/or delivery, regardless of its nature and level of execution, in the event of a dispute relating to the payment or delivery of a prior order.
Other legitimate grounds may justify the refusal or cancellation of your order.
In the event of cancellation of your order, we will contact you by email to inform you and will proceed with the refund of the total amount paid no later than fourteen (14) days from the date of notification of the cancellation of your order.

PACKAGING

When the product features a presentation box (as indicated on the relevant product page), we send it in its original presentation box.

MODIFY AN ORDER

To modify any order, we invite you to contact us as soon as possible using the contact details provided in the "Contact" section.

Although we will do our best, depending on the nature of your modification request and the preparation status of your order, we cannot guarantee that we will be able to modify it or adhere to the initial delivery time. Where applicable, a revised delivery date will be communicated to you if your modification request is accepted.

If your order cannot be modified and you no longer wish to receive the ordered products, you may cancel your order under the conditions set out in the "Right of Withdrawal" section.

PRODUCT DESCRIPTIONS AND VISUALS

We take the utmost care in presenting products in our communications, notably to comply with the requirements of Article L. 111-1 of the French Consumer Code (Code de la consommation).

However, the visuals of the proposed products are for illustrative purposes only and are not contractual. Your products (including notably their color or packaging) may differ slightly from these visuals.

PRODUCT PRICES

The prices indicated in our communications are expressed in euros (€) inclusive of all taxes, excluding delivery charges and any preparation fees. If preparation fees apply, you will be informed when finalizing the order before confirming it.

Orders are made available in Reims (51100), at the Maison de Famille KRUG located at 5 Rue Coquebert, for collection by you or for subsequent delivery to your home by the carrier of your choice at your own expense. If you wish and upon request, we can provide you with the contact details of carriers operating in the region whom you can contact for the transport of your products.

Our communications reference a large number of products, and it is possible that, despite all our efforts, the price of certain products mentioned in one of them may be incorrect. As part of our shipping procedure, we check prices. If we discover that the correct price of a product is lower than the price mentioned in a communication, we will charge the lower amount and refund the difference to you, if applicable. If the correct price of a product is higher than the price mentioned in the communication, we will charge the lower price. However, when we consider that the pricing error was obvious and that you could reasonably have identified it as a pricing error, we reserve the right to contact you to ask if you wish to purchase the product at its correct price, failing which we reserve the right to cancel your order.

Payment for products must be made either by credit or debit card (we accept Amex, Mastercard or Visa). Payments are processed in euros (€).

COLLECTION OF PRODUCTS

The order will be available "ex-works" Reims (KRUG site located at Rue Coquebert), for collection by the carrier chosen by the Member and transport to the address chosen by the latter, within the timeframe indicated in the order confirmation email.
We do not offer collection or delivery on Saturdays, Sundays, or public holidays, and we may have a collection schedule limited to certain periods of the year.

The collection of products must be carried out by a professional, an adult over eighteen (18) years of age (a valid and up-to-date identity document must be presented to our Krug team) who must comply with the parcel collection conditions detailed below, in particular those concerning damaged parcels, missing, or incorrect products.

MISSED COLLECTION OF PRODUCTS

If it is impossible to collect the order on the scheduled date, please contact us using the contact details provided in the "Contact" section to arrange a new collection date.

Without information from you within seven (7) days following the initial collection date, the products will be returned to our warehouse and you will be refunded the amount of your delivery (price of the products excluding any fees) within fourteen (14) days from receipt of the returned products at our warehouse.

CONDITIONS RELATING TO THE COLLECTION OF PRODUCTS

It is the responsibility of the person collecting the products to check the apparent condition of your parcel and its contents to exercise your rights in the event of package deterioration or non-conformity of the products with the purchase order.

In the event of deterioration concerning a parcel (for example, damaged or opened parcel, traces of liquid, etc.) or non-conformity of the products with the purchase order (for example, missing or incorrect products), said parcel must be refused and left with our team member, indicating the reasons for refusal on the collection receipt.

Customer Service may contact you to request any information relating to the order and carry out any useful checks to establish the deterioration of the parcel or the non-conformity of the products with the purchase order.

PROPERTY AND PRODUCT RISKS

Ownership of the products will be transferred to you at the time we have received payment of all sums due in respect of these products.

Risk will be transferred to you at the time you (or any third party, such as the carrier you have chosen and mandated to collect and/or transport the products to your home) take physical possession of the products.

RIGHT OF WITHDRAWAL

In accordance with the provisions of Article L. 221-18 of the French Consumer Code (Code de la consommation), as a "consumer" (as defined by the Consumer Code), you have the right to withdraw from a product sales contract (the "Product Contract") within fourteen (14) days of physical possession of the products (by yourself or by any third party, such as the carrier identified by you) without a motive or justification. In accordance with Article L. 221-28 of the Consumer Code, this right does not apply to orders for personalized products or products whose packaging has been opened after delivery, and which cannot be returned for reasons of hygiene or health protection.

To exercise this right, you must, before the expiry of the withdrawal period, inform us of your decision to withdraw from the Product Contract by means of a clear statement expressed:

•    By telephone (by calling the number indicated in our Contact section). If you use this option, we will send you an acknowledgement of receipt of the withdrawal by email as soon as possible.

•    By filling out the model withdrawal form provided in the appendix to these Terms or any other unambiguous statement and transmitting it by email to the address indicated in our Contact section. If you use this option, we will send you an acknowledgement of receipt of your withdrawal by email as soon as possible.

If you have withdrawn from a Product Contract after taking possession of your order, you must return the products to the Maison de Famille Krug, at your own expense, via the carrier of your choice. Return to any other location is only possible with the prior written agreement of a member of our Krug team.

Unless expressly agreed otherwise by us, the products must be returned within a maximum period of fourteen (14) days following the date of notification of your decision to withdraw from the Product Contract.

The products must imperatively be returned in a condition fit for resale, in perfect condition and in their original packaging with a copy of the invoice or accompanying document provided where applicable.

The returned products will be subject to inspection by our quality control department. You are solely liable for any diminished value of the products resulting from inappropriate handling regarding the nature, characteristics, and functioning of the products (for example, if you handled the products in a way that would not be permitted in a store).

If you withdraw from a Product Contract in its entirety, we will reimburse you for all payments received from you in respect of that contract.

In the event of partial withdrawal from a Product Contract, we will reimburse you only for the payments received for the returned products.

We will make any refund due (minus any applicable deductions) no later than fourteen (14) days from the receipt at the agreed location of the returned products or proof of shipment of these products.

We will issue any refund using the same payment method you used for the initial transaction, unless you have given us your prior consent for another payment method. If you paid by credit/debit card, that same card will be refunded. It is not possible to issue a refund to a different card. The refund will not incur any fees.

STATUTORY WARRANTIES: LACK OF CONFORMITY AND HIDDEN DEFECTS
APPLICABLE LAW AND DISPUTE RESOLUTION
THE "STATUTORY WARRANTIES" AND "APPLICABLE LAW AND DISPUTE RESOLUTION" clauses of the general terms and conditions of sale apply mutatis mutandis to these terms.

MODEL WITHDRAWAL FORM

To the attention of MHCS - KRUG LOVERS PROGRAM:

For sending by email: members@krug.com

•    I hereby notify my withdrawal to the contract of sale of the good below:
•    Order number:
•    Delivery received on:
•    Products and references of the products concerned: 
•    Name of the “consumer” client: 
•    Adress of the “consumer” client: 
•    Signature of the “consumer” client (only if the present is notified on paper):
•    Date:

For any question relating to the present withdrawal form, you can contact us: 

•    By email, on the following email address: members@krug.com
•    By phone (cost of a call to a fix number), at +33 (0)3 26 84 44 20 at the following times: from Monday to Friday, 9:00 a.m. to 6:00 p.m.

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