Krug Chef de Caves Éric Lebel reflects on how a singular founding philosophy can open a multitude of creative possibilities.
About a decade after I stepped into the role of Krug Cellar Master in 1998, I was presented with a treasure from the past. It was the personal notebook of Joseph Krug, the House’s visionary founder, revealing his unique approach to creating a Champagne the likes of which had never been tasted before.
About a decade after I stepped into the role of Krug Cellar Master in 1998, I was presented with a treasure from the past. It was the personal notebook of Joseph Krug, the House’s visionary founder, revealing his unique approach to creating a Champagne the likes of which had never been tasted before.
Upholding Joseph Krug’s philosophy is an honour that I am able to enjoy thanks to the House’s relationship with its winegrowers. From the very first moment I step into the vines, I strive to understand the character of each plot that they already know so well. With this knowledge in mind, every year, I draw upon around 250 wines of the year and 150 reserve wines from 14 different years, as well as 4000 tasting notes from the Tasting Committee to create the fullest expression of Champagne. Each Édition is created anew and its unique story is revealed via the Krug iD on the back label of every bottle.